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Article Updated 06 January, 2005 09:40:42 AM IST |
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How did 2004 treat Bollywood?
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By Joginder Tuteja ©2005 Bollyvista.com |
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The end of every year set the critics analyzing which Bollywood flick
worked and which didn't! Rather than treading the conventional route of
the Top 10 (which is also quite predictable and by now common), we will
mainly highlight the way 2004 treated Bollywood altogether.
Movies that worked
When one looks back at the genre of movies that set the box office on
fire, there is no fixed trend that one visualizes. If 'Murder' was the
first all-India hit, primarily due to its no-holds-barred publicity as a
skin flick, there was a 'Veer-Zaara', which ended the year as the film
that went on to gross box office sales to the tune of 40 crores plus, just
in India. While ‘Murder’ primarily titillated, ‘Veer Zaara’ was a true
Chopra-SRK-Preity-Rani combo that was never meant to fail!
King Khan also had a runaway hit with 'Main Hoon Naa' that would win the
trophy for the best 'masala' movie of 2004, with action/emotion/drama/
comedy and everything else that is required for a potential blockbuster.
On the other hand, there were comedies like 'Masti' and 'Mujhse Shaadi
Karogi', which excited viewers from all age groups, primarily because
their directors (Indra Kumar and David Dhawan) tweaked their style of
direction and hence more than lived up to the audiences' expectations.
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'Hum Tum' and 'Hulchul' had a fair mix of romance, comedy and emotions and
these ingredients helped in making these small movies bring a wide grin on
the faces of their producers and distributors. Another way these movies
helped was by establishing both Saif Ali Khan and Akshaye Khanna as sole
heroes. Abhishek Bachchan too got his first big hit with 'Dhoom' where he
had to share the screen with John Abraham and Uday Chopra. A surprise hit
of 2004, it was a cheerful season for Yashraj films with ‘Hum Tum’,
‘Dhoom’ and ‘Veer Zaara’ hitting the bull's eye!
'Garv - Pride and Honour' was the sole hardcore mass-oriented action flick
to meet with a good response, mainly due to Salman Khan's pull at the
box-office. To end the year on a positive note, Bollywood's version of
'Disclosure' - ‘Aitraaz’ went on to become a sleeper hit 7 weeks after its
release, with a continued good run at several centers.
Sex and horror flicks
Apart from 'Murder', four other small skin flicks that brought in good
money were ‘Julie’, ‘Tauba Tauba’, ‘Hawas’ and ‘Girlfriend’. Neha Dhupia,
Payal Rohatgi, Meghna Naidu, Isha Kopikar and Amrita Arora gained the most
out of these flicks. While Isha and Amrita have vowed to move on, the
others are still sticking to the similar genres. But there were also
setbacks for Mallika Sherawat and Diana Hayden when ‘Kis Kisi Kismat’ and
‘Ab Bas’ didn't even manage to have a 2-week run. Horror was definitely
not the favor of the season with none of 'Rakht', 'Krishna Cottage', 'Hum
Kaun Hai' and 'Vaastu Shastra' working with the audience.
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Cop and patriotic flicks
With an excessive dose of cop films, it was very obvious that some
would click while others would not. The result of this was that big-budget
'Khakee' somehow managed to stay afloat and cover its investment. The same
held true for the small budget 'Ab Tak Chappan' that held up well in most
of the territories. But that wasn't the case with 'Bardaasht', 'Charas',
'Aan', 'Dev', 'Asambhav', 'Jaago' or 'Satya Bol', most of which even
struggled to recover their investments. Patriotic films didn't fare any
better with 'Lakshya', 'Ab Tumhare Hawale Watan Sathiyo' and 'Swades'
barely breaking even, while 'Deewar' ended up being a resounding flop.
Romance
The genre of romance, which normally has the highest ratio of success,
suddenly found itself pushed up against the wall with successive failures
of 'Paap', 'Kyun Ho Gaya Naa', 'Fida', 'Popcorn Khao Mast Ho Jao', 'Shaadi
Ka Laddu', Kaun Hai Jo Sapno Mein Aaya, Tumsa Nahi Dekha, 'Dil Ne Jise
Apna Kaha', Dil Bechara Pyaar Ka Maara and 'Rok Sako To Rok Lo'. One can't
really blame the audience, as the culprit was either the script or poor
direction! To rub salt into the wound, in the middle of all this came the
timeless classic 'Mughal-E-Azam', which did business very near to the
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Critically acclaimed but mixed results
Quite a few movies impressed the critics but didn't necessarily get the
same response from the 'aam junta'. Case in point being 'Phir Milenge'
that would have the dubious distinction of the most acclaimed film of
the year with minimum dividends in return commercially.
'Yuva' too got rave reviews in certain sections of the industry with similar trends in
terms of results as well. 'Ek Haseena Thi' was a brave attempt at film
making and in spite of all its strengths, it met with an average success.
'Morning Raga', 'Raincoat' and 'Khamosh Pani' were screened only at select
multiplexes with only 'Raincoat' fetching some decent box
office figures.
Crossover films
Now this is one genre that turned out to be the least exciting of 2004.
While everyone pined their hope on 'Bride and Prejudice' to be THE ONE
movie that would form a bridge between Bollywood and the rest of the
world, it was disheartening to see the movie turned out to be a failure
in India.
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And then came the crashing of all hopes - at least for the
near future! ‘Hyderabad Blues - II’ was a non-starter while 'Where Is the
Party Yaar', 'Let's Enjoy' and 'Flavors' went completely unnoticed.
Small movies that were always non-starters
The lesser said the better about movies like ‘Smile Please’, ‘Bhola In
Bollywood’, ‘Chot’, ‘Silence Please..The Dressing Room’, ‘Thoda Tum Badlo
Thoda Hum’ and ‘Stop’. The verdict was crystal clear - there needed to be
at least bare minimum hype created and in the case of all of these movies,
it was just missing.
One just hopes and prays that 2005 starts off on a positive note with
varied movies like ‘Vaada’ (musical drama), ‘Black’ (social), ‘Elaan’
(action) and ‘Kisna’ (period drama) hitting the screens. We will soon be
talking about the movies to watch out for in the year 2005. Till then,
happy viewing!!
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