Madhvi (Konkona Sen Sharma) comes straight into Mumbai from Bangalore to start her career in journalism. She lands a job at the Nation Today newspaper. Her beat is entertainment and her job involves covering those highly-glamourized Page 3 parties.
She has a supportive editor, Deepak Suri, (Boman Irani). Like most journalists she shares a rented apartment. Her flat mate is a fiery and ambitious air-hostess, Pearl (Sandhya Mridul).
One day Madhvi comes across Gayatri (Tara Sharma), a struggling actress in a local train while returning home after a party. Gayatri moves into Madhvi's apartment and the three soon become thick.